Cemetery-Inspired Luxe Sunglasses

Gucci's 'Hollywood Forever' Sunglasses Boast Crystal Accents

Luxury fashion house Gucci introduced the new 'Hollywood Forever' sunglasses designed with inspiration drawn from one of the oldest Los Angeles cemeteries. The new eyewear by the label boasts muted design elements with a brown color scheme to give off neutral hues throughout. The highlighting element of the sunglasses are the Swarovski crystals that are encrusted into the frames as a form of the house's branding details. Across the top and the bottom of the frontal frames are "GUCCI" written in crystals.

Additional branding accents are seen at the golden arms over the temples, where there is an engraved logo. The new crystal-encrusted Hollywood Forever sunglasses by Gucci are now available to shop online.

Crystal-encrusted Fashion
Opportunity for other luxury brands to incorporate Swarovski crystals into their designs for a glamorous touch.
Cemetery-inspired Fashion
Potential for fashion brands to draw inspiration from unconventional sources, creating unique and edgy designs.
Muted Color Scheme
Chance for fashion brands to explore more earthy and neutral color palettes in their designs.

Where This Applies

Luxury Fashion
Luxury fashion brands can innovate by incorporating unexpected elements and drawing inspiration from unconventional sources.
Eyewear
Eyewear industry can explore new design possibilities by incorporating crystal accents and experimenting with color schemes.
Accessories
Fashion accessory brands can experiment with crystal embellishments and muted color palettes to create unique and luxurious products.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 47%
Activity 42%
Freshness 8%