Olipop is bringing its Costco holiday case back as the Winter Variety Pack, and this year's change is the addition of Pomegranate Sparkle after last year's mix included Crisp Apple instead. The prebiotic soda assortment gives Costco shoppers and Olipop fans another chance to buy a seasonal favorite before the holidays, with 15 cans in 12-ounce sizes.
Pomegranate Sparkle, which debuted Oct. 1, adds a sweet-tart fruit profile, while the festive yeti artwork makes the case feel tied to winter gifting and gatherings. Costco warehouses across the country are starting to carry it again, though stock still depends on location.
The returning variety pack gives shoppers a chance to try Pomegranate Sparkle alongside Olipop’s other seasonal flavors in one box. With availability varying by warehouse, those looking to pick one up may need to check their local Costco before making a trip.
Image Credit: parade.com
Why This Trend Is Growing
- Seasonal Functional Beverages
- Limited-time prebiotic soda assortments blend health positioning with holiday excitement, creating space for functional drinks that feel both festive and better-for-you.
- Warehouse Exclusive Packs
- Retailer-specific variety cases use bulk value and scarcity to make everyday beverages feel collectible, supporting differentiated formats for club-store shoppers.
- Festive Flavor Rotation
- Rotating seasonal flavors such as pomegranate introduce novelty into familiar product lines, giving beverage brands a low-risk way to test demand and refresh repeat purchases.
Industries Being Reshaped
- Functional Beverages
- Prebiotic sodas are reshaping carbonated drink expectations by combining indulgent flavor profiles with digestive wellness cues for mainstream consumers.
- Club Retail
- Costco-style bulk assortments turn seasonal packaging and exclusive mixes into traffic-driving retail moments with strong gifting and pantry-stocking appeal.
- Food Packaging
- Holiday-themed case artwork adds emotional and visual value to multipacks, expanding packaging’s role from protection to seasonal merchandising and brand storytelling.
