Student smartphone addiction is becoming a growing concern but the Hold app is hoping to combat it by offering rewards to individuals who don't look at their phones on campus.
The app was designed after a study revealed that one in eight university students were addicted to their phones. Through the app, students can press a button which times how long they refrain from opening their device. Students gain points as each minute passes, which can be redeemed for rewards like cinema tickets. To make things competitive, the app enables friends to connect with one another so that they can track their progress on a leader board.
In Norway, 40% of students are using the Hold app.