Hog Bite Energy Drinks Come in Original and Sugar-Free Options
Michael Hemsworth — February 17, 2022 — Marketing
The Hog Bite Energy Drinks are being launched into additional markets to provide consumers with a new way to boost their alertness throughout the way when they need a bit of a pick-me-up. The drinks come in the Original and Sugar-Free varieties, which both come in 12-ounce cans with 116mg of caffeine each along with vitamins B6, B12 and taurine. The drinks have 100-calories for the Original version, while the Sugar-Free option comes in at just five-calories.
The Hog Bite Energy Drinks from the women-owned, Florida-based beverage company are branded with the face of a cartoon hog that appears to be bursting through the packaging. This gives the beverage a bit of an animalistic look and feel that is paired with the phrase "Feel the Bite!" to help draw in curious consumers.
The Hog Bite Energy Drinks from the women-owned, Florida-based beverage company are branded with the face of a cartoon hog that appears to be bursting through the packaging. This gives the beverage a bit of an animalistic look and feel that is paired with the phrase "Feel the Bite!" to help draw in curious consumers.
Trend Themes
1. Premium Energy Drinks - Hog Bite Energy Drinks are offering consumers a new premium option for energy drinks with their alluring packaging and a variance in flavors.
2. Sugar-free Options - By providing a sugar-free option, Hog Bite Energy Drinks are tapping into the growing market of consumers looking for reduced sugar and calorie options in their drinks.
3. Cartoon Branded Packaging - The branding of Hog Bite Energy Drinks with cartoon packaging and the use of an animalistic theme highlights a creative way to market to consumers.
Industry Implications
1. Beverage Industry - Hog Bite Energy Drinks have entered the beverage industry providing the market with a new premium option for energy drinks.
2. Fitness Industry - By offering a sugar-free option, Hog Bite Energy Drinks are appealing to the health and fitness industry aiming to provide consumers with a low-calorie and healthy option that aids in physical fitness.
3. Creative Industry - Using cartoon and animalistic themes in product branding provides a creative opportunity for graphic design artists, illustrators and other creatives to show their skills in a new market segment.
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