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Urban Youngster Fashion

Heart N Soul Offers Spunky Clothing and Accessories for Little Ones

— February 18, 2015 — Life-Stages
Heart N Soul is an online boutique dedicated to contemporary kids fashion. Created by two Canadian moms, Lori and Rachelle, who scour the globe for spunky, edgy clothing, Heart N Soul fills a glaring gap in the market. Fashion is an important mode of self-expression, and kids are entitled to an array of options, just like adults.

The boutique is stocked with a unique mix of popular designers, fledgling brands and handmade garments, offered in sizes zero to six. The site is accompanied by an easy service that makes the shopping experience that much more simple.

If you feel that kids clothing is severely lacking in terms of options, look no further than Heart N Soul for hip alternatives to the usual sparkles and fairies.
Trend Themes
1. Contemporary Kids Fashion - Disruptive innovation opportunity: Develop a sustainable, ethical kids fashion brand that combines trendy styles with eco-friendly materials.
2. Spunky Clothing - Disruptive innovation opportunity: Create a personalized clothing subscription service for kids that delivers unique, bold and age-appropriate outfits directly to their doorstep.
3. Handmade Garments - Disruptive innovation opportunity: Establish an online marketplace for talented artisans to sell their handmade children's clothing, providing innovative and unique options for parents.
Industry Implications
1. E-commerce - Disruptive innovation opportunity: Develop an AI-powered virtual fitting room technology for online retailers, allowing parents to accurately visualize how garments will fit their children.
2. Sustainable Fashion - Disruptive innovation opportunity: Introduce a circular economy model for kids fashion, where clothes are rented or traded to reduce waste and provide access to a wider range of styles.
3. Artisan Marketplace - Disruptive innovation opportunity: Build a blockchain-based platform that connects artisans and consumers, ensuring transparency in the supply chain while promoting unique handmade products for kids.
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