Reverently Futuristic Fashion

The Hasan Hejazi 'Polaris' Lookbook Stars Abbey Clancy

The Hasan Hejazi 'Polaris' lookbook is visually striking. With a strong sci-fi undertone, the images have an epic feeling from beginning to end. Staring off reverently into the distance, model and TV presenter Abbey Clancy is the perfect fit for the photoshoot. The designer himself states, “Abbey embodies the Hasan Hejazi girl perfectly. She is an absolute delight and complete professional to work with and would hope to continue our relationship in the future. I love the fun, girly, cheeky element that she brings to fashion."

Showcasing the range of metallic dresses and sculptural headpieces, the British beauty is a vision in the Hasan Hejazi 'Polaris' lookbook. It was creative directed and shot by Absynth Photographic. It is a shining example of great collaboration.

Metallic Fashion
Opportunity for disruptive innovation in creating sustainable and eco-friendly metallic fabrics.
Sci-fi Inspired Clothing
Potential for disruptive innovation in merging futuristic designs with wearable technology.
Collaborative Lookbooks
Opportunity for disruptive innovation in leveraging social media and user-generated content in fashion promotions.

Who This Affects Most

Fashion
Potential for disruptive innovation in sustainable fashion and innovative materials.
Technology
Opportunity for disruptive innovation in fashion technology and wearable devices.
Marketing
Potential for disruptive innovation in collaborative marketing campaigns using social media influencers and user-generated content.
SCORE
1.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 9%
Activity 28%
Freshness 8%