Harvard Scientists Have Found the Way to Reverse the Ageing Process

 - Dec 1, 2010   Updated: Aug 18 2011
References: guardian
Scientists at Harvard Medical School have reversed the signs of ageing after an experiment conducted on mice. Scientists regenerated the bodies of weak old mice which turned them into healthy animals. According to researchers, it may be able to regenerate human organs in future which could reduce health related problems and prolong the quality of life of humans.

The study was conducted by Ronald DePinho and a team of Harvard colleagues.

Implications - Consumers are constantly seeking new products and services that reduce signs of aging. Businesses can benefit from the North American obsession with younger looks in celebrity culture by creating youthful products for older consumers. Goods and services that bridge the age gap in fashion and technology will attract a larger market of buyers young and old.