Free-Spirited Desert Photoshoots

The Harper’s Bazaar Australia January 2013 Editorial is Str

Titled 'Mad About The Girl,' the Harper’s Bazaar Australia January 2013 editorial is part of the 'Star Power' segment that features "Hollywood's most stylish and fearless females." In this case, that involves model-turned-actress Abbey Lee Kershaw. Making her blockbuster debut in 'Mad Max: Fury Road," the Melbourne native shows the world why she is one to watch this year.

Lensed by photographer Simon Upton, the Harper’s Bazaar Australia January 2013 editorial was shot on location in South Africa's Namibian Desert. Outfitted by stylist Ulrica Knutsdotter, the blonde beauty has been clad in elegantly sophisticated ensembles including a peplum dress and studded jacket that have been given a tough appeal thanks to her surroundings.

The Harper’s Bazaar Australia January 2013 issue also singles out Kate Bosworth and Penelope Cruz in the Star Power section.

Desert Photoshoots
Opportunity for creative and unique fashion campaigns set in desert landscapes.
Star Power
The rise of featuring celebrities in fashion editorials, creating a sense of glamour and influence.
Model-turned-actresses
The growing trend of models transitioning into successful acting careers, bringing their unique style to the big screen.

Where This Applies

Fashion
Fashion brands can leverage desert photoshoots to create memorable and impactful campaigns.
Photography
Photographers can explore the trend of shooting celebrities and models in exotic locations, showcasing their versatility.
Film and Entertainment
The fashion industry's interest in model-turned-actresses opens up opportunities for collaborations and cross-promotion between these industries.
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GENDER
10% Men90% Women
MARKETTop markets: Europe, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
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Activity 73%
Freshness 8%