In the January 2010 issue, Hannah Holman for Vogue Russia is surrounded by a bevy of tattooed male models. The blonde model sports a modern take on the beehive and dramatic black cat-eyes as she gets very close to some heavily tattooed partners.
Maybe photographer Alasdair McLellan was inspired by the popular FX series Sons of Anarchy as Hannah Holman appears un-inked for Vogue Russia sporting only a menacing pout she exudes attitude.
Implications - The rebellious looks of tattoos and grungy fashions were once considerate from mainstream popular culture; however, consumers have continued to frequently favor these rebellious looks in recent times. Companies who accept this consumer rebell against traditional imagery will be more likely to appear current and with the times.