Papa Murphy's Jack-O-Lantern Halloween Pizza is a fun take-and-bake pizza that's now being offered in order to get people excited about the spooky October season. The round pizza is topped with a pointy stem and is shaped to look like a carved pumpkin, complete with a big smiling face that's been made out of pepperoni pieces.
The pizza is prepared with dough that's been made from scratch, red sauce and 100% whole milk mozzarella cheese, olives and pepperoni. Since Halloween is the pizza chain's busiest day of the year, this is a great option for families to snack on after a night of trick-or-treating, especially since the pizza only takes about 12 to 18 minutes to prepare at home.
In addition to the Jack-O-Lantern Pizza, Papa Murphy's is also introducing Spooky Dough to help families prep an easy Halloween-themed dessert after dinner.
What's Driving This Trend
- Halloween-themed Food
- There is an opportunity to create and market more Halloween-themed food items to target the festive October season.
- DIY Meal Kits
- The popularity of take-and-bake pizzas presents an opportunity for companies to offer DIY meal kits for customers to prepare convenient and customized meals at home.
- Quick and Easy Desserts
- There is a demand for convenient and easy-to-make desserts that can be enjoyed after meals, providing an opportunity for companies to offer pre-made dessert options.
Who This Affects Most
- Food and Beverage
- The food and beverage industry can capitalize on the Halloween season by creating innovative and festive food items that cater to consumers' desire for unique culinary experiences.
- Meal Kit Delivery Services
- Meal kit delivery services can incorporate DIY pizza kits into their offerings, allowing customers to enjoy the convenience of at-home preparation while customizing their meals.
- Dessert Manufacturing
- Dessert manufacturing companies can develop and market quick and easy dessert options for consumers who seek hassle-free indulgences.
