Popular fast fashion retailer Zara recently announced that it will be launching its very own gymwear line. Following the lead of chains such as H&M and Forever21, the new collection will cater to young consumers looking for affordable activewear.
Like its other collections, the new Zara gymwear line will feature fashion-forward pieces at prices that won't break the bank. The collection will include a wide variety of items, including sports bras, leggings, sweatshirts and even sneakers. Many of the pieces are designed to be versatile enough for those who may want to wear them outside of the gym. Additionally, all of these pieces will be priced under $70, making them affordable for the average consumer.
The new sports-centric collection from Zara demonstrates the ongoing interest in athleisure and the growing demand for affordable activewear.