The G-SHOCK x Budweiser Watch Comes in a Replica 25-Ounce Tall Can
Laura McQuarrie — May 28, 2021 — Fashion
References: gshock & prnewswire
The G-SHOCK x Budweiser watch introduces a brand-new and limited-edition DW5600 timepiece, the DW5600BUD20, that celebrates both brands in style. The red and white watch boasts collectible packaging that mimics the look of a 25-ounce tall can, plus a custom box that reminds of a case of beer.
For this special collaboration, G-SHOCK and Budweiser made updates to the DW5600 model to include a Flash Alert and a one-of-a-kind EL backlight for ease of reading the display at all hours. Notably, the EL Backlight offers a nod to Budweiser's iconic bowtie logo. The watch also includes features like shock resistance, water resistance and multiple time formats, plus a multi-function alarm, countdown timer and stopwatch.
For this special collaboration, G-SHOCK and Budweiser made updates to the DW5600 model to include a Flash Alert and a one-of-a-kind EL backlight for ease of reading the display at all hours. Notably, the EL Backlight offers a nod to Budweiser's iconic bowtie logo. The watch also includes features like shock resistance, water resistance and multiple time formats, plus a multi-function alarm, countdown timer and stopwatch.
Trend Themes
1. Brand-themed Collaborations - Exploring unique and creative ways for brands to collaborate on product designs and releases.
2. Replica Packaging - Innovative packaging designs that emulate fun and iconic containers that can be collected as memorabilia.
3. Retro-inspired Products - Products designed to tap into nostalgic sentimentality for retro themes and designs.
Industry Implications
1. Consumer Electronics - Opportunities for brands to explore collaborations in the wearable technology industry and release unique limited edition products.
2. Alcohol Industry - Creating innovative and collectible packaging designs for alcoholic beverages.
3. Fashion Industry - Brands can leverage nostalgia and retro styles to create products that resonate with consumer's desire to connect with the past.
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