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Growth-Adjusted Sandals

The Versatile Grow Shoes Get Bigger With the Size of Your Child's Feet

— September 19, 2014 — Fashion
Moms are always trying to find pieces kids can grow into, which is why they will likely find the Grow shoes appealing. Designed by Elizabeth White, the sandals are designed to adjust to a child's growing feet. The Brunel University undergraduate design student even won the New Designers Mars Award 2014 for her innovative creation.

The straps on the Grow shoes can be fit into different slots at the bottom as your kid's feet get bigger as they grow. This way the sandals will last more than one summer. The footwear also comes with rubber linings that can be fitted around the bottom of the shoe so as the child grows, the base of the shoe gets longer too. The straps can also be replaced with looser ones if they get too tight.
Trend Themes
1. Growth-adjusted Shoes - The concept of adjustability and growth is becoming increasingly popular in children's footwear, presenting opportunities for shoe brands to develop innovative designs that can evolve with a child's changing size.
2. Versatile Children's Footwear - As parents look for more practical and cost-effective options for their children's footwear, there is a growing trend towards versatile shoes that can be adjusted to fit a child's changing foot size and needs.
3. Sustainable Children's Footwear - By creating footwear that can adjust to a child's growing foot without needing to be replaced every season, designers are addressing the issue of sustainability in the children's footwear industry.
Industry Implications
1. Children's Footwear - The children's footwear industry can capitalize on the growing trend of growth-adjusted sandals by developing new designs that are versatile, practical, and sustainable.
2. Parenting - As parents become increasingly conscious of their ecological footprint and look for ways to simplify their lives, there is an opportunity for businesses to create more practical and sustainable children's products such as growth-adjusted sandals.
3. Fashion Design - The growth-adjusted sandals created by Elizabeth White showcase the potential for fashion designers to incorporate practicality and sustainability into their designs, encouraging designers to look for innovative ways to create clothing and footwear that can evolve with the wearer over time.
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