Millennials are always searching for ways to use technology to make life a little more convenient, so it's no surprise that Cornershop, a Chile-based grocery delivery app, has recently received $21 million in funding.
The app, which is available in Mexico and Chile, offers individuals the opportunity to browse through the shelves of local stores in an effort to full their fridges with all the basics. After an initial shopping list has been compiled, users can click the app's check-out button to pay for their purchases through a linked bank card. After the payment has been processed, the user can expect groceries to arrive at their doorstep during the pre-booked time.
Both efficient and convenient, the Cornershop app serves as a prominent example of the ways in which Millennials are leveraging technology to streamline daily activities.
Key Themes Behind This Trend
- Grocery Delivery Apps
- There's room for more innovation that could allow grocery delivery apps to expand beyond basic grocery shopping and include niche items.
- Localized Shopping and Delivery
- Localized and personalized shopping experiences that come with quick delivery services for customers could disrupt the grocery retail industry.
- Mobile Payment Solutions
- Integrating mobile payment solutions and other financial services with these delivery apps would make them more convenient for users.
Where This Applies
- Retail
- The retail industry could benefit from adopting a modernized approach towards catering to tech-savvy shoppers through advanced delivery services and technology.
- Banking
- There's a potential for partnerships between grocery delivery apps and banking industry to offer mobile banking and payment services that cater to convenience-seeking millennials.
- Logistics
- A well-established logistics system to enable speedy delivery of groceries will be an essential requirement for creating efficient grocery delivery apps.
