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Demotivating Greeting Cards

These Crude Well-Wishes Offer Comical Inscriptions and Drawings

— January 5, 2016 — Pop Culture
If looking to give a friend, loved one or family member an unconventional well-wish this season, the demotivating greeting card designs by Paul Gandi for Ohh Deer offers a slew of comically crude inscriptions. The hilariously blunt inscriptions are paid with simple stick figure drawings as well, to drive home the hilarity of the cards.

Most greeting cards surround the premise of positivity, making these untraditional versions by Gandi quite appealing to consumers looking to use humor instead. The cards are filled with rather blunt inscriptions that are rude -- but in a comical way that is sure to make the reader laugh if they have a good sense of humor. For example, one card reads "Congratulations!! Your happiness and success disgust me."
Trend Themes
1. Demotivating Greeting Cards - Greeting card companies can consider branching out and creating a new line of humorous, demotivating cards that appeal to those with a more sarcastic sense of humor.
2. Humor-focused Gifting - There is a trend towards humorous or unconventional gifting making comical greeting cards like these a potential addition to gift baskets along with other humorous items.
3. Subversive Art and Design - This trend can be positioned in a larger context of subversive art and design, where traditional formats and mediums are being repurposed for a comedic or satirical statement.
Industry Implications
1. Greeting Card Industry - These demotivating greeting cards offer greeting card companies a chance to expand their current offerings and appeal to a different audience with a different type of humor.
2. Gift Basket Industry - The humor-focused gifting trend creates an opportunity for gift basket companies to include demotivating greeting cards alongside other humorous gifts.
3. Art and Design Industry - Subversive art and design has the potential to capture a growing market of consumers that are looking for unconventional designs and products.
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