Living Plant DIY Chairs

Front/ Highlights Themes of Nature with the Green Hideaway Chair

The Green Hideaway chair concept is designed by Stockholm-bassed design studio Front/ with the collaborative help of European chain HORNBACH and creative agency HeimatTBWA\. The chair is a DIY living plant furniture piece and it invites those to interact with nature.

The chair is the newest addition to the HORNBACK WERKSTÜCK series, which is a series that focuses on democratizing premium design through collaborations with progressive artists and designers to create new projects. This chair specifically was inspired by the classic Swedish seat known as the pinnstol. After building the natural wooden frame as the structure, they are able to add their selection of trailing vines that ultimately create the green sanctuary seating of the chair.

Image Credit: Front/

Living Plant Furniture
Creating furniture pieces that incorporate living plants, bringing nature indoors.
DIY Home Decor
Designing and producing furniture pieces that allow consumers to customize and assemble at their own convenience and creativity.
Sustainability and Eco-friendly Design
Integrating environmentally sustainable and eco-friendly design practices into furniture manufacturing, promoting awareness and responsible consumption.

Who This Affects Most

Furniture Manufacturing
Opportunity to explore new design concepts and production processes that prioritize sustainable materials and practices.
Home and Garden Retail
Incorporating living plant furniture pieces into product lines and offering DIY options for consumers to create unique home decor items.
Environmental Conservation
Partnering with designers and manufacturers to produce eco-friendly products that promote sustainability and responsible consumption, advocating for a greener future.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 39%
Activity 43%
Freshness 17%