Target is helping consumers keep their drinks close at hand—and extra cold—this summer with its new Grapefruit Fanny Pack Cooler.
Earlier this season, Target launched its new Sun Squad collection with a series of Instagram-friendly summer products, such as cactus pool floats and Shark-themed folding chairs. One of the standouts from this collection is the Grapefruit Fanny Pack Cooler. This unconventional cooler is an insulated pouch shaped like a slice of grapefruit. As the product description reads: "This insulated fanny pack provides hands-free convenience when on the go... The cooler construction will keep the contents fresh, and the fanny pack features an adjustable strap for the perfect every time." This means you can stash everything from a spiked seltzer to a sandwich without having to carry a purse.
Image Credit: Target.