Practical Tech Fall Fashion

The Gramicci Fall/Winter 2020 Range is Full of Classic Structures

The Gramicci Fall/Winter 2020 collection spotlights performance above all for the dropping temperatures this year. The Japanese fashion label unveils a selection of functional designs that are prepared for different weather conditions. It is made up of fleece designs, pants, jumpers, and jackets, alongside a series of accessories as well.

The construction reinforces the practicality of the range with use of Cordura fabrication, triple layered waterproof materials, dual woven nylon, and RENU polyester as well. Some of the standout items include the Cordura Rip Foody Jacket that is made to be lightweight and durable to any abrasion or friction. It boasts a relaxed silhouette and is crafted from RENU polyester raw materials, which also keeps wearers warm as it retains heat and feels soft for comfort.

Image Credit: Gramicci

Performance Fall/winter Fashion
Opportunity for brands to prioritize functionality, durability, and weather-ready designs in their collections.
Use of Advanced Fabrics
Opportunity for textile and material companies to provide innovative solutions like Cordura, triple-layered waterproof materials, and RENU polyester.
Fashion Accessories for All Seasons
Opportunity for accessory designers to expand their offerings beyond just seasonal accessories to provide practical options for different weather conditions.

Who This Affects Most

Fashion Industry
Industry players can take inspiration from Gramicci's focus on practicality and performance for their own designs.
Textile Industry
Industry players can invest in researching and developing advanced fabrics and materials that enhance durability and weather resistance.
Accessories Industry
Industry players can create and market accessories that prioritize practicality and weatherproofing.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 79%
Activity 27%
Freshness 9%