The Good Company Spring/Summer 2018 collection delivers a range of simplistic streetwear silhouettes. The New York City-based streetwear label's new editorial stars skateboarder TJ Marshall, and is photographed by Peter Sutherland, set in New York's Lower East Side. The collection and editorial really encompasses the strong sense of New York energy through its environment and garment details.
The new Good Company Spring/Summer 2018 capsule features pieces such as graphic t-shirts, long-sleeve shirts, hats, jackets, a tote bag, and water bottles in a range of colors. The bold use of bright colors is used to emulate youth and vibrancy of the New York energy. Some key items in the capsule are the camouflage hooded zip up jacket, the nalgene water bottle, and the wave hoodie. The new seasonal range is set to release March 23 online and at the NYC flagship location.
Image Credit: Peter Sutherland