While there are now several apps that help women book beauty appointments on demand, GoBeauty is a service from South Africa that goes about this process in a simple way.
Rather than requiring its users to download a separate standalone app, WeChat users need only add "GoBeautySA" to their contact list. After following this user, South African women are able to easily locate the nearest places where they can make nail, hair, beauty or laser appointments.
In addition to functioning like an on-demand beauty app, GoBeauty allows women to collect rewards for all treatments received, without having to keep track of any membership cards. By booking a certain number of treatments or referring a friend to use the service, women are eligible to redeem rewards.