Glossier's Futuredew is Infused with Primrose and Rosehip Oil
Ellen Smith — October 14, 2019 — Fashion
As summer comes to a close, many consumers are looking for ways to continue the summer glow they spent the season achieving, and Glossier's Futuredew is positioning itself as a solution to just that.
Futuredew is the newest release from the Millennial-favored cosmetic and skincare brand, and offers a dewy glow that will last throughout the cooler seasons. The product is a non-greasy oil-based serum that's been infused with grapeseed, evening primrose and rosehip to enhance the natural look of one's skin by increasing brightness, and achieving a dewy glow. In addition, this product locks in the much-needed moisture one tends to lose throughout the winter months.
Glossier's Futuredew is vegan and cruelty-free.
Image Credit: Glossier.
Futuredew is the newest release from the Millennial-favored cosmetic and skincare brand, and offers a dewy glow that will last throughout the cooler seasons. The product is a non-greasy oil-based serum that's been infused with grapeseed, evening primrose and rosehip to enhance the natural look of one's skin by increasing brightness, and achieving a dewy glow. In addition, this product locks in the much-needed moisture one tends to lose throughout the winter months.
Glossier's Futuredew is vegan and cruelty-free.
Image Credit: Glossier.
Trend Themes
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Oil-based Serums — Disruptive innovation opportunity: Developing oil-based serums that provide long-lasting dewy glow and enhance natural skin brightness.
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Dewy Glow — Disruptive innovation opportunity: Creating products that offer a dewy glow effect for consumers looking to maintain their summer glow all year round.
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Vegan and Cruelty-free Products — Disruptive innovation opportunity: Producing more vegan and cruelty-free beauty products that cater to the growing demand for ethical and sustainable options.
Industry Implications
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Cosmetics and Skincare — Disruptive innovation opportunity: Exploring new formulations and ingredients in the cosmetics and skincare industry to create innovative products that enhance the natural glow of the skin.
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Natural Beauty — Disruptive innovation opportunity: Tapping into the natural beauty market by developing oil-based serums and products that promote a dewy glow without the use of harsh chemicals.
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Ethical Beauty — Disruptive innovation opportunity: Catering to the ethical beauty market by offering more vegan and cruelty-free options, like Glossier's Futuredew, that align with consumers' values.
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