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Activism-Inspired Ads

These Fake Ads Mock Corporate Sponsorship at the Global Climate Summit

— December 2, 2015 — Eco
The activist group 'Brandalism' recently covered the streets of Paris in a series of fake advertisements that mock corporate sponsorship during the current global climate summit. The 2015 United Nations Climate Change Conference is currently underway in Paris. While the goal of the conference is to achieve a universal agreement on climate change, some activists think that companies are taking advantage of the event.

The campaign consists of a series of fake ads that mock the companies that are currently sponsoring the global climate summit. There are 600 of these posters and some of the more popular targets include companies such as Volkswagen, Engie and Air France. The ads point out the irony of these companies sponsoring a climate summit when they are directly contributing to climate change on a daily basis. As one of the activists from Brandalism explains, "All of the companies addressed are direct contributors to climate change, and use greenwashing practices to uphold their brand image."

The ads serve as a stark reminder that companies do not get a free pass on climate change simply because they sponsor an event such as the United Nations Climate Change Conference.
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