Hillary Clinton may have caused 18 million cracks in the glass ceiling, and Sarah Palin may have made a hole in the ceiling, but being tough and tenacious isn't the only way for a woman to beat the Good Ol' Boy's Club. Nina DiSesa, who is a chairman at McCann Erickson Worldwide and published author, advocates S&M to get to the top: seduction and manipulation.
Mixing up the bad and the good in conversation with male colleagues by saying things like, "You're such a little prick. I don't know why I love you so much," is one of the ways DiSesa says to break into the boy's club.
Nina DiSesa's book, Seducing the Boy's Club, advocated just that--using seduction and manipulation techniques to conquer competitors and win over colleagues.
Flirting to Crack Glass Ceilings
More Stats +/-
Murder Realism as Advertising
Misplaced Body Parts as Advertising
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.