Mountain Dew recently announced a partnership with Girl Skateboards to release a limited-edition apparel line with California artist and illustrator Tim Lahan. Girl Skateboards is known for releasing its à la mode capsule collection.
The collection was curated by team rider Sean Malto, who selected his favorite pieces from Lahan's archived artwork. The apparel is ideal for skateboarding and other causal summer activities. The line includes a skate deck, koozie, polo, tees, pin pack, cooler, and a towel. Each piece is adorned with Lahan's creative work to make the pieces care-free and unconventional. The line features a color palette of white and black, along with vivid oranges, blues, greens, and pinks.
The line is available globally in select skate shops in Europe, North America, Australia, and Japan.
Image Credits: Andrew Peters
Soda-Branded Skateboard Partnerships
More Stats +/-
eSports-Centric E-Commerce Fan Shops
Vintage Chromatic Fashion
Heavily Printed Luxe Menswear
Casual Soccer-Inspired Streetwear
Progressive Minimalist Apparel
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