What's red, long, bendy, and shockingly useful? The Standby surge protector!
This utility strip wasn't made to tidy up your peripheral cords or hide the mass of wires behind your home stereo system. No, this guy was designed by the Climatised Objects Project to be right out in the open - reminding you and everyone else in the room that you are using electricity.
Implications - The eco-movement has swept across a large section of niche demographics. These consumers care deeply about planetary well-being and seek to reduce and minimize their impact whenever they can. Companies that offer products that cause their customers to think about waste and efficiency will be poised for success.