Call me uncaring, but I think this is the most boring man in the world... but that's what makes it so brilliant! 81-year-old Peter Oakley decided to join the "youth and youngsters" of today by setting up a YouTube channel and posting to it. Millions of people have since seen his films.
The attention is in the detail; you have got to love his Zimmers T-shirt! Check out his YouTube favourites too, it's GENIUS. Here is one.
He has disabled the embedding of his films, but do pay a visit to his channel for an alternate perspective on life!
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Why This Trend Is Growing
- Geriatric Youtube Stars
- Disruptive innovation opportunity: Creating content specifically targeted to the older generation on YouTube can tap into a growing market of seniors seeking entertainment and connection online.
- OAP Internet Stars
- Disruptive innovation opportunity: Developing platforms and tools that make it easier for elderly individuals to share their stories, experiences, and talents online can empower a new wave of OAP Internet stars.
- Youth and Youngsters of Today
- Disruptive innovation opportunity: Exploring the trend of older individuals embracing social media and content creation opens up avenues for businesses to cater to this demographic with tailored products and services.
Industries Being Reshaped
- Entertainment
- Disruptive innovation opportunity: Creating platforms and channels that cater to the entertainment needs and preferences of older individuals, allowing them to participate and engage in online content creation.
- Technology
- Disruptive innovation opportunity: Developing intuitive technology solutions and user-friendly platforms that enable elderly individuals to easily navigate and utilize social media and content-sharing websites.
- Marketing and Advertising
- Disruptive innovation opportunity: Rethinking marketing strategies to target the older generation on social media platforms, leveraging the rise of geriatric YouTube stars to reach and engage with this demographic.
