Gen Z Adulthood Apps

Realworld Secured $3.4M for Its App That Helps Gen Z Navigate Adulthood

Realworld, the community-driven app designed to simplify adulthood for Gen Z, recently secured USD 3.4 million to expand its offerings. The New York-based startup was founded by Genevieve Ryan Bellaire, who found herself “just totally unprepared for all these real-world things” despite having an MBA and having completed law school.

“There’s tons of content out there out there that can tell you to fill out this form to sign up for a credit card, but you don’t know what you don’t know,” Bellaire said. “There’s not one place that defines adulthood.” To help with this process, the Realworld will offer a "starter pack" that features 15 playbook that spans finding an apartment, understanding income taxes, and creating a budget.

The Realworld plans to launch by May 2021 to become what Bellaire described as a “platform, marketplace, and community.”

Image Credit: Realworld

Simplified-adulthood
Realworld is simplifying adulthood for Gen Z through their community-driven app.
Real-world-education
Realworld's app is educating Gen Z on real-life topics that they may not have learned in school.
Community-driven-apps
Realworld's community-driven app is giving Gen Z the resources they need to navigate adulthood.

Where This Applies

Education
The education industry could benefit from similar apps that teach real-life skills to young adults.
Finance
The finance industry could provide resources to Realworld to expand their offerings on budgeting and understanding income taxes.
Technology
The technology industry could invest in community-driven apps like Realworld to provide real-world education to Gen Z.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 70%
Activity 77%
Freshness 10%