Rugged GPS Cameras

Record and Track an Adventure Using the Garmin Virb Elite

Gone are the days when the GoPro sports camera has dominated the market for rugged cameras because with the introduction of the Garmin Virb Elite, it's clear that consumers are going to be able to do more than ever. The sophisticated yet rugged Garmin Virb Elite is able to record video in stunning HD and can be affixed to just about anything (your helmet, the hood of a car etc.).

Because the Virb Elite is manufactured by Garmin -- one of the leading names in GPS technology -- it's no wonder the device features a display to easily track the captured content. One of the greatest features of the Garmin Virb Elite is the crystal clear and unaltered image it captures; many other sport cameras warp the recording with a fisheye effect to better increase lens strength.

Gps-enabled Cameras
Combining GPS technology with rugged cameras offers endless innovation opportunities in the adventure and sports industry.
High-definition Sports Cameras
Developing video cameras that capture crystal clear and unaltered images opens up disruptive opportunities in the media and entertainment industry.
Versatile Sports Camera Mounts
Creating more versatile and durable mounts for sports cameras allows for innovative solutions in the transportation and automotive industry.

Where This Applies

Adventure and Sports
Innovative GPS-enabled and HD cameras that can be affixed to almost anything provide an opportunity for the adventure and sports industry to capture and track activities like never before.
Media and Entertainment
High-quality, unaltered footage from rugged sports cameras can revolutionize the way media and entertainment companies produce sports content and highlights.
Transportation and Automotive
Developing durable and versatile mounts for sports cameras can provide transportation and automotive companies with innovative solutions for recording vehicle performance and safety features.
SCORE
2.7 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 36%
Activity 38%
Freshness 8%

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