The 'Fun Sizes' ruler has been designed by IU + Design as a functional yet fashionable desktop accessory for enhancing the user experience in a simple yet effective way.
The ruler consists of the usual elongated size complete with measurement markings and is equipped with a set of calipers. These calipers allow for precision placement at the measurement point and are equipped with a magnifying lens for easily making the digit more visible. The calipers and rulers are colored in several bright finishes to make them more appealing for younger children.
Lead Designer Shen Jiye commented on the 'Fun Sizes' ruler saying, "Children between the ages of 3 and 8 are in the cognitive and exploratory stage of figure and size recognition. They don’t have many practical ideas about actual product size, and traditional vernier calipers designed for adults are not child-friendly."
What's Driving This Trend
- Functional Fashionable Rulers
- There is an opportunity for companies to create functional yet trendy desktop accessories to enhance user experience.
- Child-friendly Measurement Tools
- There is room for innovation in designing measurement tools that are child-friendly and cater to their cognitive and exploratory stage.
- Precision Placement Tools
- There is potential for companies to create measurement tools equipped with precision placement features for greater accuracy and ease of use.
Who This Affects Most
- Office Supplies
- Companies in the office supplies industry can explore creating more functional yet trendy desktop accessories.
- Educational Toys and Tools
- There is an opportunity for innovation in creating measurement tools that cater to the cognitive and exploratory stage of children and aid in learning.
- Manufacturing
- Manufacturers of measurement tools can explore adding precision placement features to enhance accuracy and ease of use.
