Recent years have seen a growing number of people in the Philippines use the social media app Lyka for their networking purposes, but a partnership between Lyka and oil company Cleanfuel means that the app can now be used to make streamlined and cash-free fuel payments.
The app allows motorists who have a Lyka account to use electronic gift cards to pay for their purchases at a select array of Cleanfuel stations, with the first eligible locations to be made available in the capital city of Manila.
Given the increasing importance of cash-free transactions in a pandemic-stricken world and the growing popularity of mobile payments, this partnership between Lyke and Cleanfuel is poised to revolutionize fuel payments for tech-savvy motorists in the Philippines.
What's Driving This Trend
- App-associated Fuel Payments
- The trend of using apps for streamlined and cash-free fuel payments is poised for growth.
- Social Media-based Payments
- The use of social media apps for payments is gaining traction in the Philippines and beyond.
- Mobile Payment Adoption
- The pandemic has accelerated the adoption of mobile payments, including in the fuel industry.
Who This Affects Most
- Oil and Gas
- Oil and gas companies can partner with social media apps to offer streamlined payment options for customers.
- Social Media
- Social media apps can expand their reach and functionality by partnering with payment providers.
- Mobile Payments
- Mobile payment providers can partner with fuel companies to offer secure and convenient payment options to tech-savvy motorists.
