Designer Thierry Lasry stuns audiences with his chic and exuberant French eyewear collections. Deriving much of his inspiration from his love of colors and geometric shapes—a love developed during his childhood, the designer creates hand-made statement pieces that feature "craftsmanship techniques and traditional know-how." Thierry Lasry's French eyewear collection is often characterized by thick frames, unexpected colors, and interesting shapes. The look is enhanced by a special"sculptural process that adds extra blocks of acetate to the back of the fronts." The designer sources the highest quality materials for his glasses, utilizing acetate from Mazzucchelli, a reputable Italian manufacturer. No logos or any visible branding figure on the outside of the glasses' silhouettes.
Thierry Lasry's North American flagship source finds itself in the heart of SOHO.
Image Credit: Fionay Eduardo
What's Driving This Trend
- Future-forward Eyewear
- There are opportunities for disruptive innovation for designers who explore future-forward eyewear silhouettes and techniques.
- Hand-made Statement Pieces
- Craftsmanship techniques and traditional know-how are the foundation for creating desirable, hand-made statement pieces.
- No Logos or Visible Branding
- A unique selling point would be to create eyewear without logos or visible branding, appealing to consumers who want to avoid overt branding.
Who This Affects Most
- Fashion
- The fashion industry can benefit from exploring new techniques and materials to create future-forward eyewear silhouettes.
- Luxury
- Luxury brands can capitalize on the demand for hand-made statement pieces and the use of high-quality materials.
- Retail
- Retailers can attract consumers by offering eyewear options without logos or visible branding.
