The South Korean beauty community is buzzing over a foil mask dubbed 'the Iron Man.' The Estee Lauder Advanced Night Repair Concentrated Recovery Powerfoil Mask is one part sheet mask and one part sleep mask. It also integrates the South Korean concept of face-locking, which "delivers a one-way surge of skin-restoring concentrate that sinks deep to repair skin" when you're asleep.
The treatment insulation method is supposed to boost the efficiency of the mask's ingredients, allowing them to penetrate 25 times more deeply into the skin. With "dual-matrix technology" the product seals in every drop of the famous Advanced Night Repair serum.
The foil mask will be available beginning January 1 in South Korea and February 1 for the rest of the globe.
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