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Flowers for the Fingers

— April 4, 2006 — Fashion
Designed with the fun, colour and passion that life offers in mind, omondieu!'s saucy line of floral jewelry has been making waves with the style set since its inception in 2004. Worn by such celebrities as Lenny Kravitz, Nicole Ritchie, and Elisabeth Hasselbeck of The View, omondieu! has generated major buzz from Hollywood to Berlin - and everywhere in between.

“There is a hint of romantic, a touch of being free, and yes, bold and daring femininity in our lines,” says founder and lead designer Angela Gwinner. “We are designers, but foremost women who believe in making statements. It's a reflection of the self and, more so, a reflection of lifestyle.”

As a Canadian currently residing in Germany, Angela is inspired by secret gardens the world over with all omondieu! rings handmade in Europe. Bringing with her a Canadian sense of natural beauty and relaxed style, Angela's jewelry translates into chic and unique creations - from elegant silk poppies in pink and red affixed to rings to wild dahlia brooches. An omondieu! flower added to any wardrobe item will ensure it's wearer that all eyes are on them!
Trend Themes
1. Floral Jewelry - The trend of floral jewelry presents opportunities for designers to create bold and unique statement pieces.
2. Handmade Accessories - The rise of handmade accessories offers opportunities for independent artisans to showcase their craftsmanship and create one-of-a-kind pieces.
3. Celebrity Endorsement - The impact of celebrities wearing floral jewelry highlights the potential for collaborations and strategic partnerships with influential figures.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can capitalize on the trend of floral jewelry by incorporating floral elements into their designs and offering a variety of unique pieces.
2. Handmade Goods - The handmade goods industry has an opportunity to tap into the demand for personalized and artisanal accessories, providing consumers with high-quality, unique options.
3. Celebrity Branding - The celebrity branding industry can explore partnerships with jewelry designers to create exclusive collections endorsed by famous personalities, attracting a loyal customer base.
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