This elegant Moët & Chandon floating bar is designed to resemble a striped inner tube that is covered with a table-like platform. The luxury Champagne Bar embodies the sophistication of the Moët & Chandon brand. Each of the company's floating bars is a silky white color and is adorned with golden stripes.
This bar was designed to honor and celebrate the release of 'Moët Ice Impérial.' This particular champagne is specifically made to be served over ice. With this in mind, the brand took it a step further and created a bar which allows the beverage to be served over water -- physically speaking.
The recommended recipe for this lavish new champagne is to be served in a Cabernet glass with three ice cubes. The fruity drink is a tribute to summer and emphasizes the enjoyment of lounging around the water while sipping a cool drink on a hot day.
What's Driving This Trend
- Luxury Floating Bars
- There is a growing trend towards elaborate floating bars designed as a unique experience for consumers to enjoy their drinks near water.
- Champagne Innovations
- There is an emerging trend from champagne brands to create new experiences for consumers by customizing the presentation and serving of their product.
- Sustainable Luxury
- There is a trend towards creating luxury experiences that incorporate sustainable materials and have a low environmental impact.
Who This Affects Most
- Hospitality
- Hotels and resorts can appeal to luxury travelers by offering unique experiences, such as floating champagne bars, that align with their brand and image.
- Food and Beverage
- Champagne and other beverage brands can differentiate themselves from competitors by innovating the presentation and serving of their products, like creating floating bars that enhance the consumer experience.
- Environmental Sustainability
- Companies that specialize in using sustainable materials and designing eco-friendly products can create partnerships with luxury brands to create unique experiences, such as sustainable floating champagne bars.
