The FLARE Magazine 'Foxy or Boxy' editorial might be focusing on statement shorts, crisp cottons, crop tops and skirt suits for the spring season, but people will most likely be talking about the bold eyeshadow looks in the end. Created by makeup artist Vincent Oquendo, there is a bit of an Asian influence when it comes to its application.
Shot by photographer Jason Kim, the FLARE Magazine 'Foxy or Boxy' editorial stars model Jeneil Williams. The Jamaican beauty is set to appear in the April 2014 issue of the Canadian publication. Her athletic figure, which she recently flaunted in the Nasty Gal swimwear lookbook, is draped in feminine designs from the likes of Calvin Klein, Altuzarra, Rodarte and more. The wardrobe was styled by Martha Violante.
Key Themes Behind This Trend
- Bold Eyeshadow
- Opportunity for makeup brands to create new collections that are inspired by Asian makeup artistry.
- Spring Fashion
- Opportunity for fashion retailers to market their latest feminine designs and athletic-inspired clothing lines.
- Athletic Models
- Opportunity for modeling agencies to expand their talent pool by recruiting more athletic models.
Where This Applies
- Makeup
- There is potential for the makeup industry to capture a market that is interested and willing to experiment with bold and vibrant colors.
- Fashion
- The fashion industry can embrace a new demographic by designing athletic-inspired clothing that is also feminine and fashion-forward.
- Modeling
- Modeling agencies have the opportunity to promote diversity by showcasing models with athletic and toned physiques instead of the traditional thin and waif-like ones.
