We've seen and read about people stuck in snow while on sporting adventures or vacation. Firun by Janine ZÃ¼st is a solution that could save your life in such circumstances. It is a compact inflatable rescue carriage/luge that optimizes the Alpine rescue system and that is light enough to wear as a backpack when folded.
Check out another compact and foldable sport solution, the Urban Skiff:
Implications - Contemporary society is conscious of safety when it comes to products, and companies that address this issue in a practical way are likely to garner attention. Companies would be wise to consider how their products can address a certain safety issue to make their commodities more profitable.