As outdoor temperatures rise, Krystal is heating things up indoors with its new Fired-Up menu. Designed as part of a partnership with Tabasco Brand, the new menu features hot sauce-infused dishes that are sure to satisfy spice lovers.
The new Fired-Up menu brings together two Southern brands for a line-up of spicy fast food dishes. Two of the standout dishes on the menu are the Cheese Krystal and the Spicy Chick, both of which are made with a cheese sauce that has been infused with Tabasco Sauce. The chain is also offering Fired-Up Fries, which consist of French fries topped with chili, shredded cheese, jalapeños and the same spicy cheese sauce used on the burgers.
The new menu caters to the growing demand for spicy dishes, as well as the shift towards co-branded food products. As Vice President of Marketing for Krystal Alice Crowder explains, "At Krystal, we're all about cravability, and we're always looking to make our classic items even better."