Project Happy Hole-idayz is a brand-new ale from Sheetz and it takes the form of a festive holiday beer brewed with donut holes. The beer by the convenience store chain gives people the chance to appreciate an item off the shelves of Sheetz in a bold new way as a beverage. Project Happy Hole-idayz, produced in collaboration with North Carolina’s Wicked Weed Brewing, is made using one pound per barrel of Sheetz’s Shweetz Glazed Vanilla Donut Holes.
The so-called "donut-ale" is described as having notes of freshly baked donuts, vanilla frosting, graham crackers, honey, and malted barley. This season, the limited-edition holiday beer will be available across select states so that it can offer a unique flavor experience and lift spirits at the end of what has been a challenging year.
Image Credit: Sheetz