Garmin launched its new Fenix series smartwatches, which was created for sports. Most notably, the watches feature solar charging capabilities as well as a larger display. The Fenix series was created with a "Power Glass" solar lens that can extend the watches' battery life by three days, bringing it to 24-day battery life.
The watch is available in either a 47mm or 51mm model. Its display is also larger than the previous models, measuring in at 1.4-inches. However, a slightly smaller display is available on the 6S model, which measures in at 1.2 inches.
The Garmin Fenix series is available at several different price points. The Fenix 6 model is price dat $599.99, while the Fenix 6S costs $1,149.99. Additionally, the Fenix 6S Pro is priced at $799.99.
Image Credit: Garmin
Why This Trend Is Growing
- Solar-powered Sport Smartwatches
- The trend toward sport smartwatches has led to the development of sophisticated battery technology and larger displays.
- Power Glass Solar Lenses
- The new type of solar lens utilized in Garmin’s Fenix series smartwatches highlights the growing demand for power technology in consumer electronics.
- Multi-level Market Positioning
- Garmin’s new smartwatch models offer a diverse range of options with their varying price points and technological capabilities.
Industries Being Reshaped
- Sport Gear and Technology
- With sport smartwatches becoming increasingly popular, companies in the sportswear and technology industries have opportunities to develop specialized products and services.
- Consumer Electronics
- The demand for solar-powered technology in consumer electronics presents an opportunity for companies who specialize in renewable energy products to enter the market.
- Luxury Wearables
- The premium price points of Garmin’s new smartwatch models demonstrate the possibility for luxury wearables to gain a foothold in the market.
