Raw Urban Editorials

The Fashion Gone Rogue 'Hello Dani!' Photoshoot Stars Danielle Pontes

The Fashion Gone Rogue 'Hello Dani!' online editorial has a raw quality that is somewhat reminiscent of Terry Richardson's signature style. Yet there is a darker quality, not to mention a somber attitude, that sets the photoshoot apart from the light-hearted, provocative images he is known for taking. Of course, there is a bit of a sensual element to these images.

Shot by photographer Miko Lim, the Fashion Gone Rogue 'Hello Dani!' online editorial Brazilian new face Danielle Pontes. The brunette beauty was clad in a sophisticated urban wardrobe put together by stylist Patricia Liu. She pulled pieces from the likes of 3.1 Phillip Lim, Reed Krakoff, Raf Simons and more. The relaxed looks were perfected by hair and makeup artist Courtney Perkins.

Raw Urban Editorials
Opportunity for fashion photographers to explore a darker and somber aesthetic in editorial shoots.
Signature Style
Innovative ways for photographers to create their own unique and recognizable style, like Terry Richardson.
Relaxed Urban Fashion
Potential for designers to create sophisticated yet comfortable urban clothing to cater to the demand for relaxed looks.

Sectors Adopting This

Fashion Photography
Disruptive innovation opportunity for photographers to experiment with unconventional styles and themes in their editorials.
Fashion Design
Opportunity for designers to incorporate a relaxed and urban aesthetic into their collections, catering to the demand for comfortable yet stylish clothing.
Hair and Makeup
Innovative techniques and styles can be explored by hair and makeup artists to complement and enhance the overall aesthetic of the editorial shoots.
SCORE
6.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 96%
Activity 75%
Freshness 8%

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