Disorienting Fashion Shoots

'Fashion & Confusion' by Nancy Lan

Nancy Lan’s aim of ‘Fashion & Confusion’ is to disorient and mystify. The clothing’s brightly colored and complex fabrics are duplicated as the backdrops of the images creating a bewildering effect.

Models in contorted poses and the occasional extra limb or body add to the confusion; where does her body start and which parts are actually hers? How many girls are in that picture? I love Nancy Lan’s work, it is creatively surreal, has a retro feel and I want to see more!

Photos in the gallery above appear with permission from Nancy Lam.

Disorienting Fashion
Creating fashion shoots that disorient and mystify viewers through the use of complex fabrics and confusing imagery.
Surreal Photography
Using surreal and retro elements in photography to create a unique and eye-catching aesthetic.
Body Confusion
Playing with the idea of body confusion by adding extra limbs or duplicating body parts in fashion photography.

Where This Applies

Fashion Photography
Opportunity for fashion photographers to experiment with surreal and disorienting imagery to stand out in the industry.
Fashion Design
Fashion designers can create intricate and complex fabric designs to be used as backdrops in fashion shoots, creating a unique and cohesive look.
Art Direction
Art directors can collaborate with photographers and designers to push the boundaries of traditional fashion photography and create visually stunning campaigns.
SCORE
6.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 97%
Activity 91%
Freshness 8%