Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Sean Wotherspoon & GUESS Create The Farmers Market Collection

 - Apr 26, 2018
References: shop.guess & highsnobiety
Sean Wotherspoon works alongside fashion label GUESS Jeans U.S.A. to create the Farmers Market collection. The new collaborative capsule draws a strong inspiration from California's agricultural history -- specifically its scenic sunshine, ocean breeze, and unique landscapes. Wotherspoon designs a new range of pieces including t-shirts, hoodies, denim jackets, and overalls. It takes on eccentric and colorful designs such as color blocking, floral patterns, over-dyed coloration, and captivating hues of "dragon fruit purple" and "apple green."

The Farmers Market collection will be launching on May 5 and the label will host its very first GUESS Farmers Market to showcase the capsule. It will be a pop-up marketplace open to street brands, lifestyle labels, and fashion -- and of course, with local food growers and authentic craftsmen. The upcoming market will have the streetwear products available, as well as fresh flowers, fruits, and vegetables. The clothing will also be made available to shop online and at select retailers globally.