The Tutti Frutti Watermelon Slice Face and Eye Palette from Too Faced is not only full of fun shade names like 'Water-Mellow Out' and 'So Seedy' but boasts a uniquely shaped design that takes after the beloved summer fruit. The palette is actually split into two separate halves that can be attached by a magnetic strip, making the unconventionally shaped palettes perfect for stacking and carrying on the go.
While one side of the watermelon-inspired palette is made up of neutral shimmers and matte eye shadows, the other shades a trio of blush, highlighter and bronzer palettes. As many people prefer to keep their summer makeup looks simple, this product has the potential to help create effortless looks.
Image Credit: <i><a target="_blank" rel="nofollow" href="https://www.instagram.com/p/B1w06vMAVCW/">Too Faced</a></i>
Key Themes Behind This Trend
- Fruit-inspired Makeup Palettes
- As makeup continues to merge with entertainment and become more vibrant, there is an opportunity to create unique and eye-catching designs inspired by various fruits.
- Modular Makeup Palettes
- Interchangeable and stackable makeup palettes like the Tutti Frutti Watermelon Slice design can make it easier for consumers to organize and take their products on the go.
- Multifunctional Makeup Palettes
- Developing palettes that offer different products in one container, like the split design of the Tutti Frutti Watermelon Slice with eyeshadows and blushes, can be a way to maximize convenience and usage for the consumer.
Where This Applies
- Cosmetics
- Makeup brands can innovate their product designs to make them more visually appealing, convenient, and multifunctional for consumers.
- Packaging
- The packaging industry has opportunities to develop modular and adaptable designs to fit the evolving needs of different products like makeup palettes.
- Fashion and Accessories
- As cosmetics become more integrated with fashion, designers have a chance to create more vibrant and playful trends like fruit-inspired makeup palettes.