The Eyes That Tell Stories Series Encourages Eye Health
Meghan Young — July 6, 2011 — Lifestyle
References: projeqt & behance.net
One may compare the images in the Eyes That Tell Stories photo series to a bunch of beautiful and surreal irises. This art series hones in on one of our most important senses: sight.
Shot by Singapore-based photographer Jorg Sundermann, the Eyes That Tell Stories series is a photographic exhibition by the Singapore Eye Research Institute that aims to create awarness about eye research. It features 14 well-known Singaporeans such as radio DJ Vernetta Lopez, filmmaker Royston Tan and Olympic swimmer Ang Peng Siong as well as their unique stories. Accompanying each stunning image is a video that shows viewers exactly what each of these local celebrities see and how they continue to see by getting their eyes checked for potential diseases.
Shot by Singapore-based photographer Jorg Sundermann, the Eyes That Tell Stories series is a photographic exhibition by the Singapore Eye Research Institute that aims to create awarness about eye research. It features 14 well-known Singaporeans such as radio DJ Vernetta Lopez, filmmaker Royston Tan and Olympic swimmer Ang Peng Siong as well as their unique stories. Accompanying each stunning image is a video that shows viewers exactly what each of these local celebrities see and how they continue to see by getting their eyes checked for potential diseases.
Trend Themes
1. Eye Health Awareness - Opportunities for innovative eye health campaigns and initiatives that can raise awareness about the importance of regular check-ups and eye care.
2. Personalized Visual Experiences - Potential for creating personalized visual experiences through photography and video that showcase individuals' unique perspectives and visual abilities.
3. Collaborations Between Art and Science - Possibilities for collaborations between artists, photographers, and scientific institutions to combine art and science to create impactful exhibitions that educate and inspire.
Industry Implications
1. Healthcare - Innovations in eye care technologies and services that prioritize preventive measures and early detection of eye diseases.
2. Photography - Applications of photography techniques and technologies to capture and convey personal and impactful visual experiences.
3. Entertainment - Opportunities for collaborations between celebrities, artists, and eye research institutions to create engaging content for raising awareness about eye health.
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