Culturally Meaningful Fashion Collections

Wales Bonner's SS19 is an Exploration of Black Identity

Through the active exploration of black identity and her venture into culturally rich narratives, designer Grace Wales Bonner created a Spring/Summer 2019 collection that does not only highlight a contemporary and fashion-forward aesthetic but one that also captures socially relevant meanings.

The designer granted the upcoming eclectic collection with a poetically infused title — 'Ecstatic Recital.' During her exploration of black identity and the implementation of the inspiration into a collection of refined contemporary wear, Grace Wales Bonner gained access into Indian culture "through African-American artists" as well.

The culturally meaningful offerings for Spring/Summer 2019 exhibits a great attention to detail and construction. The designer experimented with the aesthetic of each piece, aiming to balance out the traditional and the modern. This created fashion-forward ensembles that have the potential to exhibit strong cultural roots.

Culturally Meaningful Fashion
Designing fashion collections that capture socially relevant meanings and highlight diverse cultural narratives.
Exploration of Black Identity
Exploring the nuances of black identity and incorporating it into fashion designs.
Balancing Tradition and Modernity
Creating fashion-forward ensembles that combine traditional and modern elements.

Sectors Adopting This

Fashion and Apparel
Opportunity for brands to create culturally meaningful and diverse fashion collections.
Art and Culture
Collaborations between fashion designers and artists from different cultures to explore and celebrate black identity.
Textile and Construction
Demand for innovative techniques and attention to detail in constructing fashion-forward ensembles that pay homage to cultural roots.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 50%
Freshness 8%