Life Size ExciteBike Sculpture Pays Homage

 - Aug 24, 2010   Updated: Jun 22 2011
References: flickr & engadget
Justin Harder has created a life-sized recreation of the classic pixelated video game 'ExciteBike.' For gamers and childhood nostalgics, this should bring back great memories of the game. ExciteBike was a wildly popular side-scrolling game in which your character rode said bike that Justin has created out of wood.

Along with the bike Justin created a pixelated helmet and trophy to complete the entire ExciteBike collection.

Implications - Technologically savvy consumers are emerging all over the place and as a result, there is a growing demand and embrace of products that are influenced by technology -- be it retro technology or modern technology. All businesses should consider incorporating references to retro technology wherever possible, while paying special attention to which technologies were embraced in the past versus those that were not.