The minimal nature of the Eurowoman 'So Simple' editorial doesn't just refer to the outfits, it encompasses the model's expressionless face and her subdued poses as well as the basic backdrop. Nevertheless, instead of being boring, the images are arresting for its modest aesthetic. A refreshing change from the quirky, colorful, summer-crazed photoshoots gracing the pages of magazines, this editorial is elegant and refined.
The Eurowoman So Simple editorial was shot by Stockholm-based photographer Honer Akrawi. It stars model Kirstin Liljegren. The Danish beauty was styled by Rikke Christensen, who put together a sleek and subtly androgynous wardrobe comprised of pieces from such labels as Balenciaga, Céline, Acne, Top Shop and H&M. On beauty patrol was hairstylist Mette Thorsgaard and makeup artist Trine Skjøth.