Pizza Alien Figures

The Lego Ideas E.T. the Extra-Terrestrial Recreates the Film Character

The LEGO Ideas E.T. the Extra-Terrestrial (21370) set transforms the iconic film character into a 1,226-piece display model designed for adult builders. Based on a fan submission through the LEGO Ideas platform, the figure features a fully posable head, arms, wrists, fingers, and mouth for recreating memorable scenes. A built-in light brick illuminates E.T.'s chest, while included accessories such as a pot of sunflowers reference moments from the film. The completed model measures over 9.5 inches tall and includes printed eyes and textured detailing that captures the character's distinctive appearance.

The set is packaged across nine bags with a 142-page instruction booklet, while the LEGO Builder app provides interactive 3D building guidance throughout the assembly process. The finished model measures 9.5 inches tall, 8.5 inches wide, and 6 inches deep, making it suitable for display.

Image Credit: LEGO

Nostalgic Display Collectibles
Adult-focused recreations of beloved film characters are expanding premium collectible markets through detailed, display-ready products that blend emotional memory with high-end design.
Fan-designed Product Pipelines
Community-submitted concepts are reshaping product development by turning audience enthusiasm into validated merchandise with built-in demand and cultural relevance.
Interactive Build Experiences
Digital 3D guidance and app-supported assembly are transforming traditional construction toys into hybrid physical-digital experiences suited to older hobbyists and collectors.

Where This Applies

Toy Collectibles
Premium construction sets for adults are creating new revenue opportunities as toy brands reposition play products as design objects, fandom artifacts, and home display pieces.
Entertainment Licensing
Classic film properties are gaining renewed commercial value through detailed consumer products that translate screen nostalgia into tactile, collectible formats.
Hobby Retail
Specialized building kits with premium packaging, accessories, and digital support are strengthening hobby retail by appealing to consumers seeking immersive, project-based leisure.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 22%
Activity 11%
Freshness 100%