Antioxidant-Rich Lip Balms

REM Beauty Essential Drip Glossy Balm Features Pomegranate and More

The REM Beauty Essential Drip Glossy Balm has been announced by the Ariana Grande-founded brand as a series of lip colors perfect for elevating one's makeup look, but also lip texture. The balms offer the benefits of a lip gloss with ample shine alongside the nourishing properties traditionally associated with a lip balm. The balms come with a double-sided applicator to allow for easier, precision application.

The REM Beauty Essential Drip Glossy Balm is formulated with pomegranate and passionfruit antioxidants that will work to protect the lips and restore smoothness, while hyaluronic acid supports hydration. The product comes in a variety of eye-catching color options including Skinny Dripped, Juicebox, Shirley, Hocus Cocoa, Strawberry Soda and Cherry Cola.

Antioxidant-infused Cosmetics
Incorporating antioxidant-rich ingredients into cosmetic products for added skincare benefits.
Hybrid Lip Treatments
Blurring the lines between lip gloss and lip balm for a versatile lip care option.
Dual-ended Applicator Tools
Designing products with innovative applicators for precise and easy application.

Where This Applies

Beauty and Skincare
Exploring opportunities to merge makeup and skincare benefits in cosmetic formulations.
Personal Care Products
Developing multi-functional products that offer both beauty and nourishing properties.
Beauty Tools and Accessories
Creating inventive applicator tools to enhance the user experience and product performance.
SCORE
3.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 35%
Activity 45%
Freshness 25%