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Digital Sneaker NFT Auctions

Jimmy Choo Partners with Artist Eric Haze to Drop One-Off NFT Piece

— October 16, 2021 — Tech
Luxury fashion brand Jimmy Choo has teamed with artist Eric Haze and streetwear designer Poggy to launch a one-of-kind NFT on Binance. The piece is said to feature a digital sneaker rotating against a background covered in Eric Haze's iconic hand lettering.

Released in conjunction with the new NFT piece will be 8,888 mystery boxes, which will be divided into four categories: 5,333 neutral cards, 31,109 rare cards, 445 "super-rare" cards, and a single Jimmy Choo/Eric Haze 'LOVE 1000 Glitter' piece. Moreover, the winner of the actual auction will receive a physical, hand-painted pair of sneakers from Jimmy Choo.

All of the profits from the NFT auction, including the purchases of the mystery boxes, will be donated to 'The Jimmy Choo Foundation' in support of 'Women for Women International.'

Image Credit: Jimmy Choo, Shutterstock
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